Explosive Growth for Underwear, Great Growth for Underwear Hangers
According to public data, in 2020, when the overall sales volume of the clothing industry is declining, the sales volume of the homewear/underwear industry has shown an explosive growth. In the past year, the market size of the homewear industry has increased from 30.17 billion yuan in 2019 to 54.85 billion yuan. The market size of underwear in 2020 will increase from about 123.9 billion yuan to 127.5 billion yuan in 2021. (Data source: "2019~2025 China Homewear Market In-depth Research and Development Prospect Analysis Report"). Taking advantage of this trend, Guilin Dadi Arts & Crafts Co., Ltd. also increased its underwear hanger orders significantly compared with last year. The demand for wooden underwear hangers increased by 20%, while the plastic underwear hangers increased by 35% compared with the same period of last year.
From the perspective of the proportion of underwear subdivisions, almost all the homewear/underwear brands in the TOP30 cover women's underwear, among which the main brands of women's underwear account for 73%, "women's underwear & men's underwear" and "women's underwear & men's underwear" & Homewear” brands accounted for 10%, and “women’s underwear & homewear” accounted for 7%.
As a just-needed category in clothing, the prospects of the homewear/underwear industry continue to be optimistic. According to relevant data, the global underwear market will be nearly 72.1 billion US dollars in 2020, and the compound annual growth rate from 2021 to 2026 is expected to reach 7.79% (Data source: "2021-2027 Global and Chinese Underwear Market Status and Future Development Trends"). Guilin Dadi Arts & Crafts Co., Ltd. will continue to uphold the belief of "quality first, quality is gold", and continue to provide high-quality products and services for new and old customers.
